Getting Started with Green Business Certification

If you’re interested in making your business more environmentally friendly, Green Business Certification is a great option.

The Bay Area Green Business Program certifies local businesses that meet high standards for environmental performance. It was launched in 1996 and is part of the statewide California Green Business Program, which leads the state and nation in working with small to medium sized businesses to grow a vibrant and healthy green economy. It currently operates in all nine Bay Area counties and has certified over 2300 businesses.

The program is unique compared to other certification programs in that it is a collaboration between local government and utilities to help small to medium sized businesses.  [Read more…]

Human Capital: The “People” Part of the Triple Bottom Line

The triple bottom line is one of the principles of sustainable business that gives weight not just to making a profit, but also to being responsible for how a business impacts people and the planet. In short, it looks at people, planet, and profit in all business considerations.

The financial component is the one that we are most familiar with, because it has traditionally been the only part that a company has to be concerned about. The concept of natural capital has gained increased attention as we realize that many of the natural resources we take for granted are not going to be around forever.

The “people” part is really about human capital – the people who actually carry out the work of the company, as well as the people who are impacted by the company (this is the part that puts the “social responsibility” in CSR, corporate social responsibility). [Read more…]

AB 361: Benefit Corporation Legislation in CA

In 2011, the state of California became another in the growing list of states to consider Benefit Corporation legislation. Introduced by Assemblymember Jared Huffman of the 6th Assembly District, representing Marin and southern Sonoma County, the legislation proposes establishing a new type of corporation in the state. [Read more…]