Navigate the transition to the new B Corp standards with confidence.

Partner with Award-winning B Corp Experts with a 100% success rate.

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Are you intimidated by the new standards?

You’re not alone — only 71% of B Corps feel that they can meet them.

"I admit to being a little timid about the new standards." The new requirements can be overwhelming because they're completely different from what you've been used to.

"I've been a bit nervous about the need to learn a new system when we recertify." You understand the value of maintaining your B Corp status, but feel anxious at the prospect of figuring this out on your own.

"These new standards require a different approach, but I'm not sure what that is." You understand the fundamental B Corp principles, but aren't sure what exactly you'll need to change to meet the new standards.

"We know we need to start preparing for recertification, but we're not sure where to begin with the new standards." Taking on a significant initiative can be daunting if you don't have a clear roadmap.

The good news?
You don’t have to figure it out alone — we’re here to help.

The path to a strategic transition

Strategic Evaluation
& Assessment

We analyze your current practices against the new standards and identify key gaps.

Tailored Roadmap
Development

We create a clear implementation plan with specific recommendations and timelines.

Client
Outcomes

You protect your certification investment and meet the new standards with confidence.

Transition to the new standards with confidence. Reach out to find out how we can help.

Hear from Our Clients

"I can't recommend Carolina highly enough! Carolina expertly led our company through our first certification in 2020 and now our recertification in 2024. Her expertise and passion for ethical and sustainable business practices and all things B Corp made our recertification process not only manageable but genuinely inspiring.

Beyond just certification, she has helped us embed B Corp values deeply into our company culture, making a lasting positive impact on our business. Working with Carolina has been a wonderful experience for our team. If you are aiming for B Corp certification, Carolina is the consultant you need by your side." 

Danielle Strehlow

Frank & Eileen

“As our team was gearing up for a first round of B Corp certification there was a general sense of panic. Cultivating Capital made what felt like a daunting, insurmountable task, extremely manageable. With their support, project management, and B Corp expertise, we were able to map out a plan that worked great for our small company to achieve recertification. We also beat our initial score by over 10 points! Their partnership helped make us a better B Corp and invigorated our commitment to the B Corp values. After working with them we have continued to evolve our Social and Environmental KPIs, formalized our B Team, and look at all innovation with a B Corp lens. We’re excited to partner with them for our next renewal and will leverage their expertise as we navigate the new standards. Thanks for everything!”

Kellee Kinnier

Welly

“Carolina and her knowledgeable team were excellent to work with in helping OLLY PBC identify concrete actions to put in place to amplify our impact. Cultivating Capital helped us benchmark our B Lab impact assessment and identify where we could make improvements. We worked with Carolina and her team to develop an action plan for recertification and map each of our departmental OKRs to specific accountabilities. Carolina is passionate about driving business for good and her expertise in the B Corp space is truly second to none.”

Andrea Ronzani

OLLY

“I greatly appreciate the support received by Carolina and Jamie while going through the recertification process. Grounded World's BIA score went from an 80 to 116.7. Thank you to the Cultivating Capital team for your guidance and sharing your experience and expertise with us. You helped us reach our goal and we learned so much through the process about ourselves. Thank you!”

Meghan T.

Grounded World

“We struggled on our own for 2 years to get B Corp certification and were only able to get 70 points. Working with Carolina and her team we were able to better understand what was required and became certified in 2019.

Recently, Carolina and her team (thanks to Jamie in particular!) made the daunting task of re-certification into something manageable and achievable. Everyone on the team is lovely to work with, well-versed in B Lab's standards and requirements, and full of tips, advice, and encouragement to keep on going! This is such a valuable asset to have when undertaking certification/re-certification and all of the team has the knowledge and experience to answer all the questions you might have. It makes all the difference and not only helps you be a B Corporation, it pushes you to improve and truly use your business as a force for good!”

Jennifer Lewis

Forever Natural

"Carolina and Cultivating Capital took an otherwise daunting process and made it achievable. They were motivating, uplifting, realistic, and determined in pursuit of our shared goal of Magnitude of Change getting certified. We couldn't have had a better partner for the journey, and look forward to working with them on re-certification."

David B.

Magnitude of Change

“Carolina and her team were thorough, personable, and helped us keep a steady drumbeat towards a successful certification. We would still be working on our assessment now without her expert guidance and knowledge of the process."

Jodi W.

Ready State

"Rarely have the words 'couldn't have done it without you' been more apt than in this case. Carolina and Jamie lead a business full of smart insights, candor, kindness and fun.

If anyone out there is after a B Corp expert, look no further than Cultivating Capital and this talented duo!”

Will F.

Myriad

“We cannot imagine how we would have completed the BIA without Cultivating Capital's expertise and resources. Perhaps more importantly, Carolina's relationships within the broader social and environmental impact space and her deep experience with a broad spectrum of certifying and re-certifying B Corps provided a road map for governance, policy and procedure improvements as we strive for 'Best for the World' standards.”

Laura M.

Overflow

“Cultivating Capital’s thorough understanding of the process helped to streamline our efforts, save us money and ultimately join the B Corp community faster than if we had done this ourselves. I highly recommend them if you are serious about your pursuit of certification.”

Tara Milburn

Ethical Swag

“We'd tried to achieve B Corp certification previously on our own, but the process was confusing... Thanks to the exceptional support of Cultivating Capital, we were able to show clearly to the B Corp certification team everything we were already doing plus make some improvements we hadn't thought of ourselves.”

Sandra H.

ECOlunchbox

“They are experts in the B Lab Assessment and certification process and made the complicated work of measuring my company's impact a breeze. Their tools, templates, and creative thinking were hugely helpful, and I whole-heartedly recommend them to anyone pursuing a B Corp certification.”

Lauren J.

One Circle Co

Not yet a B Corp?

B Corp Certification is the gold standard for purpose-driven businesses. However, with only 60% of B Corps confident they can meet these enhanced standards, early preparation is essential for success.

Find out if your company is ready to become a B Corp. Our structured approach provides a clear process for you to to get started.

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Ready to start Your B Corp Journey?  Take the first step today.

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Why Clients Choose Cultivating Capital

Unmatched
Track Record

100% success: every B Corp client we've worked with has successfully recertified.

Deep Experience
& Expertise

North America's oldest B Corp consultancy, trained by B Lab as Consultants and Verifiers.

Award-Winning Leadership

Recipient of the 2024 Hal Taussig Award, the B Corp community's highest honor.

When you partner with Cultivating Capital, you get more than expert guidance – you get a proven path to recertification success.

Ready to Transform Your B Corp Journey?

Schedule Your Free Consultation