New Standards Study Group

From Overwhelmed to Empowered: Gain Clarity & Confidence in Meeting the New Standards
The New Standards Study Group is a first-of-its-kind program designed specifically for B Keepers and internal champions who need to get up-to-speed on the standards while managing multiple responsibilities.
In the inaugural cohort, 100% of surveyed participants reported greater clarity on the new requirements and reduced their anxiety about the transition to the new standards.
What You’ll Gain
By participating in the New Standards Study Group, you will:
- Understand the New Standards Framework — Gain clarity on the structure, requirements, and key changes in the 2025 B Corp standards.
- Master the Transition Timeline — Understand the timeline for adopting the new standards and what it means for your recertification.
- Interpret Size-Specific Requirements — Understand exactly which requirements apply to your company based on size and industry.
- Assess Your Current Readiness — Evaluate your organization's practices against the new requirements and determine your gaps.
- Get Ideas for Implementation — Identify specific ways in which your organization can implement the new standards.
- Identify Documentation Needs — Learn about what documentation and evidence you'll need for verification.
- Understand the New Verification Process — Gain insights into the upcoming changes to the assurance model.
- Navigate the Assessment Platform Effectively — Learn how the new assessment tool is set up and the features within it.
- Prepare to Lead Internal Change — Effectively communicate to internal stakeholders from executives to other team members about the new standards.

Next session starts October 1

What You’ll Receive
This unique program delivers practical tools and resources to support your transition:
- Expert Facilitation — Live training from one of the leading experts on the new B Corp standards, breaking them down into plain English with practical tips and examples.
- Ongoing Support — Online access to the facilitator between sessions for any questions that come up so that keep you moving forward.
- Peer Learning Community — Learn with fellow B Keepers and build your network with others who are on the same learning journey and facing similar challenges as you are.
- New Standards Toolkit — Practical resources designed to bridge the gaps left by B Lab’s PDFs, giving small businesses the guidance they need to navigate the transition.
- Internal Communications Toolkit — Executive Summaries and ready-made presentation decks to save you time and communicate the changes with your leadership team and other internal stakeholders.
- Session Recordings — Access to every session recording so that you can catch up if you miss a week and revisit the material anytime.

Who Should Attend?
This program is ideal for:
- B Keepers responsible for maintaining B Corp certification
- Internal champions who operate as a “department of one” supporting B Corp initiatives
- Executives who want to understand the leadership responsibilties under the new standards
Next Session Starts October 1

Program Structure
This 9-session program provides a comprehensive approach to mastering the new B Corp standards:
Professional Development Opportunity
This program offers more than just recertification support — it's a professional development opportunity that can enhance your career as a sustainability leader:
- Build expertise in the newest framework for sustainability & social impact
- Connect with a community of peers for ongoing career support
- Enhance your skills as the internal expert on B Corp standards


About Your Facilitator
Carolina Miranda (she/her) is the Founder and CEO of Cultivating Capital. As a B Corp Consultant, she brings more than 15 years experience in the B Corp movement, having certified her last employer in 2009 and then certified Cultivating Capital in 2012.
In addition to her experience working with countless companies on B Corp certification and recertification, she is well-regarded in the B Corp community for her expertise with the new standards. In 2023, she was the only consultant in the world to offer a free, year-long series of webinars on the new standards. In 2025, she presented on the new standards to the B Tourism group the day after the standards were released and then at BLD (B Corp Leadership Development) Mountain West two weeks later about how to engage with the new standards strategically.
She has been trained directly by B Lab twice, as an Outside Verifier and in the inaugural cohort of Trained B Consultants. Carolina was awarded the 2024 Hal Taussig Award, the B Corp community's highest honor, and the 2020 Community Builders award from B Lab for her contributions to the community.
Next Cohort Starts October 1
FAQs
The program runs for 9 weeks from October 1 to November 26.
The standard rate is $3,500. We also offer a sliding scale to support smaller businesses:
$3,000 for small businesses (annual revenue between $1M–$5M)
$2,500 for micro businesses (annual revenue under $1M)
A limited number of scholarships are available for companies with annual revenue under $250K.
Each session is 90 minutes. We recommend allocating an additional 30-60 minutes between sessions to review materials and to work on your self-assessment.
No problem! All sessions will be recorded and shared, along with presentation slides and resources.
Yes! We encourage companies to have their primary B Keeper attend, with the option to include additional team members.
This program helps you understand the new requirements, learn which ones apply to your company, gain clarity about what documentation you may be asked to provide, manage internal communications, and identify how to organize your recertification so that you can approach implementation with confidence.
No! The program is for all B Corps and accommodates companies of all sizes and industries, with specific guidance for how requirements differ based on size and sector.
For questions or additional information, please reach out to info@cultivatingcapital.com.