B Corp Women CEOs
The B Corp Women CEOs came together in 2018 to do more together than we can do alone.
We are empowered women creating a radically inclusive and richly regenerative global economy.
Cultivating Capital Founder and CEO Carolina Miranda has been actively involved in the movement, currently serving on the Executive Committee and supporting the group's efforts to use business as a force for good to generate abundance and prosperity for all.
We invite you to join us and sign our declaration, where we commit to:
- Advance women’s leadership, prosperity and well-being
- Promote sustainable business practices and innovations
- Increase the flow of capital to women-led enterprises
- Advocate for systemic changes to uplift marginalized identities
- Align with the United Nations’ Sustainable Development Goals
Most recently, WeTheChange was awarded B Lab's 2020 Collective Impact Award, in recognition of the group's Get Out the Vote efforts during the 2020 election season.
We run a monthly webinar series to help women strengthen and grow their businesses, find peer-to-peer support, and build our community. You're invited to join us!
Making your website and video content accessible to people of all abilities is more important than ever – and in some situations, it's required by law. But where do you start? In this presentation, we'll break down the five most important actions you can take to provide equal access to your web content. Join Alisa Herr of Unity Web Agency and Rachel Healy of Open Eye Creative as they discuss:
- Why accessibility is good for business
- How to make your website more accessible – no advanced coding knowledge required
- What tools to use to easily increase video accessibility
Alisa Herr is the founder and CEO of Unity Web Agency. She is passionate about lifting up those who use their talents as a force for good, and she established Unity Web Agency in 2016 to create sustainable and accessible websites for nonprofits and socially-responsible businesses. Alisa was previously the founding chief technology officer of a media nonprofit and an award-winning web developer at a design agency. She has a MS in Library Science from UNC-Chapel Hill and a BS in Psychology from Appalachian State University, where she graduated summa cum laude. Alisa lives in North Carolina with her husband, 2 sons, and cat. Most recently, Alisa was recognized by the North Carolina Business Council with a 2020 Leadership in Business Sustainability Award.
Rachel Healy is co-founder of Open Eye Creative, a Certified B Corp that creates video content for businesses and organizations that are changing the world. She learned the power of multimedia storytelling while working as a journalist, and her interests led her to Central America in 2014, where she spent several months creating short films for NGOs that protect some of the most vulnerable populations. Previously, she was a copywriter at a creative agency, writing for clients such as Fidelity Investments, Barnes & Noble, and AOL. Her work has earned an Emmy (Midsouth chapter), a MarCom Gold Award, and several awards from the NC Press Association.
Are you confused about how to price your services, pay your team, or reward yourself?
Join Kate Dixon for a conversation on all things compensation. We’ll be talking about the toolset, skillset, and mindset you need to set you and your organization up for success, including:
- When it’s okay (and NOT okay) to raise your service pricing
- What anti-oppressive pay design means, and why it might not work for your organization
- How to shift your mindset to be more effective in setting or negotiating your own pay
Bring your toughest pay questions, and let’s talk!
Kate Dixon, author of Pay Up! Unlocking Insider Secrets of Salary Negotiation, is the Principal and Founder of Dixon Consulting, a leadership development and total rewards consultancy that specializes in salary negotiation coaching, compensation solutions, as well as workshops and teambuilding for organizations of all sizes, from startups to Fortune 100 companies. Kate’s spent over 25 years working for and consulting with great companies like Nike, Intel, American Express, Mercari, The Learning Policy Institute, and One Community Health. Dixon Consulting recently applied for B Corp certification, and eagerly awaits the results of B Lab’s review.
One of the challenging aspects of starting a business is trying to grow it. Sales and marketing skills are not only challenging to learn, but downright frightening. Most business owners waste thousands of dollars, and tons of time, trying to GET people to buy. It doesn’t work.
The Authentic Demand Generation™ system throws away the uncomfortable, and in many cases inauthentic, marketing techniques that rarely work. Designed with a decade of research in growing purposeful businesses, Terri Maxwell created this methodology to ensure growing a business is authentic, genuine and fun.
Participants will learn:
- Why traditional marketing doesn’t work and what you can do about it
- How to master the 4 phases of generating demand (More people who WANT to buy from you)
- How to build relationships in an impactful way, rather than try to “get people to buy”
- How to leverage what you enjoy doing to grow your business in an impactful way
Terri is CEO of Share On Purpose, Inc, a business cultivator that launches game-changing brands and then mentors emerging leaders to run them. In an entrepreneurial career that spans more than 25 years, she has launched, owned, sold, rebranded or turned around more than 50 brands. She has authored several books and created game-changing models for business and personal success.
She is the author of Succeed on Purpose: Everything Happens for a Reason, and the co-author of The New World of Work: From the Cube to the Cloud.
Terri's work has been featured in the New York Times, Success Magazine, FOX and CBS. She is an “Outlive Yourself” recipient and was named Small Business Mentor of the Year by NAWBO (National Association of Women Business Owners).
Are you looking to grow your business but don’t know how to start? Or maybe you have a list of great potential and clients but don’t know the best way to approach them. Spend some time with Michelle Hirons to learn how HigherRing does leads research and targeted, savvy and graceful outreach on LinkedIn to increase brand awareness and drive sales for their clients. This seminar is appropriate for B2B service providers, consultants and digital marketers but may also be appropriate for B2C companies looking for product placement. Let's spend an hour talking through different strategies. You will walk away with some good tips and perhaps inspiration to set up your own formal, disciplined and effective program.
Michelle Hirons is the founder of HigherRing, a U.S. based outsourcer of customer service (email, chat, phone, text and social media) and backoffice support for growing businesses. HigherRing is a proud B Corp serving the ecommerce, activities, food, application platform and alternative energy verticals.
Access to capital is a key that unlocks many doors for people. Yet, so often, women and people of color seeking financing for their social enterprises are overlooked, underfunded, and locked out of conventional capital systems. We invite you to join B Corp Women CEOs in conversation with RSF Social Finance’s Deb Nelson and Alex Cabral to discuss RSF’s integrated capital approach to supporting women entrepreneurs. Learn more about RSF’s Women’s Capital Collaborative, a philanthropic initiative that partners with women-led social enterprises that are supporting and empowering women and girls. More than 50% of funding supports women of color.
Deb Nelson is Vice President of Client and Community Engagement at RSF Social Finance. She guides RSF’s fundraising, client stewardship and field building programs, including the Integrated Capital Institute. Deb landed at RSF after career paths in community development, retail, financial services and nonprofit networks. She is passionate about economic justice, women’s rights/human rights, and courageous leadership. Deb was executive director of Social Venture Network, a community of mission-driven entrepreneurs and investors, for 15 years. She was a director at Working Assets/CREDO Mobile and American Express, and served as a Peace Corps volunteer in Cameroon. Deb has a BA in English from Northwestern University and an MBA from the Kellogg Graduate School of Management. When she’s not at RSF, she enjoys exploring the Bay Area with her sons.
Alex Cabral is a member of the lending team at RSF Social Finance, where she conducts loan diligence, underwrites, and assists in managing RSF’s portfolio of 120+ loans to non-profit and for-profit social enterprises. Alex also co-manages RSF’s Women’s Capital Collaborative, a philanthropic fund that focuses on providing integrated capital to women-led businesses that support women and/or girls as a vital part of their business. An active member in the Bay Area community, she serves on the board of The Women’s Building (a women-led and women-focused community resource center) and on the Board of Regents for her alma mater, Santa Clara University.
Regardless of the outcome of the upcoming election, it will be up to us as We the Change leaders to continue to bring forth and lead systemic change.
During this interactive webinar, we'll make space to reflect on how we're feeling in light of the election as a community as well as take time to identify opportunities to mobilize our efforts moving forward as we work to create a more equitable, inclusive world.
This session will be facilitated by Lisa Arie, an expert at navigating the unexpected moment and the co-founder of Vista Caballo. Vista Caballo is an award-winning, international personal and leadership development center for conscious leaders committed and dedicated to driving positive change in their companies and on our plane. Lisa has spent the last 15+ years equipping leaders and their teams to lead outside of their comfort zones, including fellow B Corps, Ben & Jerry's and Seventh Generation. Fast Company magazine calls Lisa the "CEO Whisperer."
Vista Caballo equips and empowers conscious leaders to access their subconscious thinking and elevates it to a conscious state so you, your leaders and their teams can make bigger, bolder, better decisions in critical moments developing the ability to grow continually and effortlessly in any environment.
Sudden change can be disruptive or productive depending on how we handle it. This webinar will cover the neuroscience between the brain and nervous system, and how we can control the mind’s response to change. This session includes breathing techniques to expand our stress threshold. These practices are subtle and overtime can lead to remarkable shifts in our ability to think, feel and act in new ways. This webinar will be lead by Maryam Sharifzadeh, the CEO and Founder of Office Yoga.
"I don’t consider being only the second person in history to swim around San Francisco Bay my biggest accomplishment. Nor was swimming across Lake Tahoe the biggest, nor being nominated Top 22 Conscious Business Leaders by Conscious Company Media. My proudest accomplishment is founding Office Yoga in 2014. We are now the #1 workplace yoga program in the nation, we serve over 300 companies, lead more than 4,500 Office Yoga sessions, and trained over 50 instructors worldwide.
Running a business is in my blood, and my first business when I was 9 years old was selling friendship bracelets. These bracelets were made of pure joy, different colored materials, and intricate patterns and designs. I was delighted to share what I created. First I sold bracelets to neighbors, friends at recess, and our extended Persian family (including our local mechanic), and within weeks I was making custom orders.
I “shut down” my business in middle school when I started playing water polo. My focus and time were spent connecting intimately and dynamically with my teammates, and learning first hand that when I helped my teammates become better players, everybody won. We supported each other and excelled as a team, not just as individuals. My junior year of high school we won our school’s first ever league and made Nationals. My senior year I was nominated Captain of the Varsity team.
I played collegiate water polo while I received my Bachelor of Science in Business from UC San Diego and Masters in Sports Management from University of San Francisco. In that time I also became a fitness instructor and Behavior Change Coach, fascinated by the human body and mind." – Maryam Sharifzadeh
As WeTheChange signatories, we have taken a first step in making a statement that Black Lives Matter. What can we do next?
Join us as we honor Juneteenth by coming together for a discussion about what we can all do to show solidarity and stand with our Black sisters and brothers.
Our discussion will focus on two questions:
1) What are we each doing through our companies to follow up on our statement?
2) What can we do as a movement?
“Make no mistake: Delegation is a skill, and being a good delegator is a thing that, once embraced by leadership, can change the trajectory of a business. Whether it’s subcontractors, employees, or (frankly) romantic partners, I’ve found the most effective delegation always makes space for authentic communication, kindness, and accountability. In this webinar, I’ll walk you through the script we use to delegate tasks at Diamond + Branch, before, during, and after the shift to remote work closed our office for good.” – Lindsay Dayton LaShell
Lindsay Dayton LaShell entered the workforce at the peak of the first dot-com bubble, where she learned about digital product management, usability, business management and spending your investors’ money on bean bags and pizza. Since then, she’s worked for funded startups, bootstrapped projects, one serial entrepreneur, and three marketing agencies, with a brief detour into the wilds of public education. In 2015, she started Diamond + Branch Marketing Group, a digital marketing agency and Certified B Corp, that helps women-owned and purpose-driven organizations increase their online reach. She’s passionate about the opportunity to support underrepresented entrepreneurs in growing strong, stable, and impactful businesses.
This image lists the three steps Lisa referenced during the discussion, as well as Lisa’s direct email address, should you have any questions or comments. The steps are:
- Make Yourself And The Present Moment The Safe Zone
- Find Your Edge
- You Are Not Your Job
The world we’re living in is uncertain, volatile, complex, and ambiguous. As world-changing leaders, we have to rise to the occasion. In order to do so, it’s imperative that we become more conscious and balanced.
During this interactive webinar, I’ll equip you with three strategies every conscious leader needs to lead confidently and courageously when they are operating outside of their comfort zone. These strategies are based on neuroscience and can be used to solve your most immediate personal or professional problems and create a solid foundation for you as you continue to solve our world’s greatest social and environmental problems.
This webinar is tailored for leaders that are open-minded and interested in increasing your self-awareness. If you are willing to take a new approach and able to commit a few minutes a day to develop new ways of thinking to become a more conscious leader, this webinar is for you.
This session is presented by Lisa Arie, an expert at navigating the unexpected moment and the co-founder of Vista Caballo. Vista Caballo is an award-winning, international personal and leadership development center for conscious leaders committed and dedicated to driving positive change in their companies and on our plane. Lisa has spent the last 15+ years equipping leaders and their teams to lead outside of their comfort zones, including fellow B Corps, Ben & Jerry’s and Seventh Generation. Fast Company magazine calls Lisa the “CEO Whisperer.”
Vista Caballo equips and empowers conscious leaders to access their subconscious thinking and elevates it to a conscious state so you, your leaders and their teams can make bigger, bolder, better decisions in critical moments developing the ability to grow continually and effortlessly in any environment.
We’re in the midst of a seismic shift unlike any other that we’ve seen in our lifetimes. The cracks in the old systems are fault lines that are impossible to ignore.
In the midst of this transition, we already know that something new will emerge from the ashes of the old. The businesses that survive COVID-19 will emerge stronger and more resilient for having weathered the storm and will have an opportunity to make a bigger impact. What will your company’s role be in shaping accelerating this transition?
Let’s take a step back, assess the landscape, and identify practical steps that we can take through our businesses to build back better. We all have a role to play.
Carolina Miranda is the founder of Cultivating Capital, a Certified California Green Business and B Corp that works with small businesses to implement sustainable business practices. As a Green Business, Sustainability, and B Corp Consultant, she has worked with hundreds of organizations to get certified, reduce waste, conserve resources, engage employees, and establish 5-year sustainability action plans. She specializes in helping small businesses align their business with their values by implementing best practices for positive social and environmental impact.
Carolina holds an MBA in Sustainable Enterprise that combines fundamental business skills with a deep understanding of sustainable business practices. After completing her MBA, she served as Associate Director of the Institute for Environmental Entrepreneurship, working on triple bottom line research and development. Prior to starting her own business, she had hands-on experience in developing a sustainability program and working on sustainability certifications as a Sustainability and Marketing Manager for a small business, where she certified her first B Corp in 2009.
“I’m a visual person. In order to grasp what’s happening now, or in any “change” situation I need to be able to see where and what I’m in. For Covid I chose a sailboat even though I’m not a very good sailor, I understand trimming and letting out my sail. Pre-COVID, I chose a pizza shop– more on that when I present. So, to physically ground myself in a visual reality and dig into my numbers, the math doesn’t hide anything, I can get a realistic picture of where my business is, has been and how long it can last according to the past. The future still remains an unknown but I can prepare as best I can.” – Sharon Rowe
Sharon Rowe is the CEO and Founder of Eco-Bags Products, Inc. ECOBAGS® is the original reusable bag brand, sold worldwide, recognized as “Best for The World” as a B Corporation for social and environmental commitments and standards. Her book, “The Magic of Tiny Business…you don’t have to go big to make a great living” is published by Berrett Koehler, also a B Corp.
Sharon is recognized as a thought leader in social innovation, sustainable and responsible production since 1989. She speaks regularly on building profitable, mission & value aligned businesses, believing that business can be a force for good, a currency for ideas that shape culture. Her speaking engagements are varied, taking her wide and far, from Yale University to Sing-Sing Prison, the Nairobi Center for Innovation in Kenya to Social Venture Institute conference in the Hudson Valley.
Sharon is an active member of the Social Venture Network, the Women Presidents’ Organization, has served on The Hudson River Sloop Clearwater board and is on the Westchester Collaborative Theatre board. Eco-Bags Products is a certified B Corporation.
Sharon lives in the Hudson Valley with her husband Blake, a musician and teacher. Her two grown children, Eva and Julian are living out of state, pursuing their interests. Eva, a civil engineer is focused on sustainable design. Julian is a cartoonist who has been published in The New Yorker Magazine.
If the fallout of sheltering in place, business pivots, and forced innovation is keeping you on edge – but you secretly believe that you just might have an opportunity to grow tremendously as a leader and businesswoman during this time – then this session is for you.
In addition to requiring a ton of courage and emotional resilience, the COVID-19 pandemic is also asking many of us to squarely face our own fears of failure… and to confront our old success-sabotaging habits. This isn’t easy. It isn’t always fun. And it often isn’t pretty.
But what if the next evolution of your life, work, or leadership were actually dependent upon the current global disruption? What if your future self were, in fact, being forged in the fire of this unprecedented and unpredictable time?
In the session, we’ll explore how the ego’s unconscious, counterproductive habits can creep in when we’re faced with an urgent need to innovate – and what to do about it. We’ll discuss how to gracefully navigate the high-and-low mood swings that can come with the loss of income, business pivots, and even surprising new opportunities at work. And, we’ll better define what it means to stay sane and productive, while also being open to unexpected miracles at this time.
LeeAnn Mallorie began her career as an executive coach in 2006, working with leaders and teams around the globe. Yet she soon found something was missing – the body. This leads her on a personal journey of physical, mental, and spiritual healing. Committed to the belief that transforming business is the keystone to solving many of our world’s stickiest problems, she brought each of these lessons back to her professional clients.
As the founder and CEO of Leading in Motion and sister firm Guts & Grace Leadership, LeeAnn has now spent the last fifteen years helping leaders combat both meaning depletion and burnout by bridging the gap between the hard-driving, logical mind and the deeper wisdom of the soul. Her women’s embodied leadership curriculum offers a concrete, actionable doorway to greater power, ethics, influence, and impact at work. Guts & Grace: A Woman’s Guide to Full-Bodied Leadership, was published in January 2020 by Conscious Capitalism Press.
How do you tap into your own powers of resilience, regenerativity, and strength in turbulent times? What are your “go-to” practices for sustaining balance and sanity? How can you be the leader who supports others in tapping their own wisdom now?
In this session, we’ll explore these questions and more. Expect to walk away with surprising and powerful new insights about yourself as well as immediately applicable practical tools for health and resilience.
Sara Schley is the co-founder and CEO of the B Corp Seed Systems, an international consulting company established in 1994. Seed Systems takes a systemic approach, integrating sustainability from the inside out, in people and organizations. In a career that spans three decades, Sara has worked in over 50 enterprises in business, non-profit, government, and academic sectors; designing, facilitating, teaching, and coaching initiatives all aimed at healing ourselves and our planet. Sara is co-founder and convener of WeTheChange, a movement of over 200 B Corp Women CEOs creating a radically inclusive and richly regenerative global economy.
During Covid, Sara is inviting you to “Virtual Coffee” offering her 25+ years’ experience as a master professional and life coach and systems-in-action consultant to help people navigate these uncertain times. Sara’s approach, integrating healing from the inside out, is highly individualized, drawing on a deep well of skills and knowledge gained from decades leading her own business as well as advising values-driven enterprises on sustainability. At its core, Sara’s work is informed by her dedication to her own emotional, spiritual, and embodied healing disciplines including mindfulness, Shadowwork, and daily living into the mystery, wonder, and awe of creation. She shares these practices through listening, witness, and inquiry to lovingly and skillfully help you tune in to your own reality, wisdom, and guidance. Like hundreds of leaders who have worked with Sara before you, you will uncover new insights, tap into your personal power, establish networks of support, and thus navigate our current turbulent waters from a place of health, perspective, strength, and resilience.
Watch webinar recording: Cash Flow Drivers, on April 24th, 2020. (Password: 8F!&.r98)
We all know that “cash is king,” but what are the specific levers business owners can pull to preserve cash RIGHT NOW? We’ll explore different tactics for building and preserving cash in this interactive session.
Maria co-founded Southern Energy Management (SEM) with her husband Bob in 2001. Since then, she has helped pioneer the residential energy efficiency and solar industries in North Carolina and beyond.
Maria is deeply committed to sustainable business practices and believes that businesses (both for-profit and non-profit) have the greatest power to drive positive change. In 2009, she led SEM to become a Certified B Corporation, one of the first 250 companies in the world to make the commitment to measuring their impact in using business as a driver to solve the world’s social and environmental challenges. Maria has been recognized as a worldwide “B Corp Champion” and her company achieved “Best for the World” status in 2012, 2013, and 2017, ranking among the most impactful Certified B Corps worldwide.
In 2015, her desire to help other purpose-driven leaders succeed led her to train as a Professional EOS ® (Entrepreneurial Operating System ® ) Implementer. With her new company, Human Energy Management, Maria works with organizations and individuals, drawing upon her decades of experience as an entrepreneur and leader in the clean energy space to help others become their best and expand their impact as quickly and efficiently as possible.
Watch webinar recording: Staying Purposeful Amidst Uncertainty, on April 17th, 2020 (Password: b1$l#R7.)
Read the article: How Impact, Meaning, And Purpose Are Different (And Why You Should Care)
Our role as purposeful leaders has never been more critical, and in some ways, harder. I’ll share the research, frameworks, and tools of how we’re seeing purposeful leadership evolve in the height of this global pandemic. I’ll also cover ways that being purposeful now will set the tone for a better way of working on the other side of the current crisis.
Nell Derick Debevoise, speaker, writer, and Founder and CEO of Inspiring Capital, AKA the inspiration cowgirl, wrangles careers, and business models to align profit and purpose. She spent ten years on 4 continents, helping leaders of all levels identify and grow their potential impact, collaborating across sectors with Japanese executives, Palestinian community leaders, French high school students, and Mozambique education ministry officials among others. In 2011, she returned to New York and founded her company, Inspiring Capital, as a certified B Corp that activates professionals and organizations to power purposeful growth. She lives at Muse Farm in Bedford, NY, where she’s thrilled to be quite literally getting back in the saddle after decades of city living!
Read the detailed article that the presentation was based on: 10 Strategies to Successfully Adjust Your Life and Business in a Time of Crisis
In light of the global pandemic we’re experiencing, we are being forced to navigate major changes in our lives and our organizations. Many of us are going to need to pivot, innovate, and adjust our strategies to keep our businesses open.
It’s now more important than ever that we find opportunities to strengthen our mission and work to come out of this crisis even stronger. Difficult decisions may need to be made and it’s not going to be easy. Rather than panic, we can use creativity and forward-thinking to thrive in the long-run.
In this webinar, we’ll discuss 10 strategies to help you successfully adjust your life and business. We’ll also create a safe space to talk through any challenges you might be facing, so we can figure our sh*t out, together.
This session is presented by Christina Marie Noel, an award-winning social entrepreneur, marketing strategist, business coach, & speaker that specializes in helping mission-driven entrepreneurs & organizations thrive. As the founder of Noel & Co., Christina and her team work with community-focused organizations to perform market research and develop a marketing strategy that will scale their impact. Christina is also the founder of the Figure Your Sh*t Out accelerator, a 6-month program created to help community-focused entrepreneurs get the support & accountability they need to hone their business model and accelerate their progress. It incorporates the lessons Christina learned working with more than 30 mission-driven organizations to launch new products and services, pivot their strategy, and level up their organizations. Christina has been a B Corp champion for 7 years since interning at B Lab, the non-profit behind the B Corp movement, between the first and second year of her MBA program. In 2015, she was recognized with the B Corp MVP award for her community-building leadership in North Carolina.
As a socially-conscious business, you prioritize the health and security of your team and clients. What steps can you take to protect their data and your business?
Join us for an interactive session to discuss new COVID-19 phishing lures and how to protect your remote workers and business from these increased threats.
Keep an eye out for an email that will come to you in advance of the event with some of Jenn’s best tips and tricks for remote worker cybersecurity. During this session, we will use the time to dive deeper into this information based on the questions you have.
Jenn Diesi is the founder and CEO of Geek Girl Tech, a cybersecurity company and B Corp dedicated to democratizing security and changing the face of tech by empowering and advancing underrepresented people’s careers in the field.
It’s one thing to use your business as a force for good when the market (and the community) is healthy.
It’s quite a different thing to think about social and environmental impact when you’re worried about your business surviving a pandemic with a side of the recession. Yet, this is actually a time when you can strategically pivot your messaging to more deeply serve and prosper.
This session is presented by Lorraine Schuchart, APR, an accredited PR strategist with 30 years of experience. Lorraine is the founder and CEO of Prosper for Purpose, a boutique agency in Cleveland, Ohio USA serving clients across North America. Lorraine previously led PR for a Fortune 1000 company, working with national media across the country. Her team broke every media record and contributed to the company’s success during the 2008 recession.