California Benefit Corporation and Green Business Legislation

A couple of years ago, Governor Brown signed two important pieces of legislation that will help to advance socially and environmentally responsible businesses in the state: AB 361 and AB 913. [Read more…]

Sustainability for One Small Business

When I started Cultivating Capital, I wanted to create a business that would not just help others to become more sustainable, but would also meet high standards for sustainability itself.

Could I honestly say that I believed sustainability was important if my own company practiced business as usual, by ignoring the impacts of my own office space or resorting to the cheapest business cards from Vistaprint? I didn’t think so.

In this post, I’ll share some of the steps I took to align my own small business with my values.

[Read more…]

Completing the B Impact Assessment

B Corps (the B stands for “Benefit”) are companies that are committed to using the power of business to solve social and environmental problems. They have emerged as one of the most important developments in business sustainability, since they demonstrate the triple bottom line in action. To certify your business as a B Corp, you’ll need to take complete the B Impact Assessment. [Read more…]