The Sustainability Progression for East Bay Businesses

As a business owner in the East Bay, you are in a unique position with the sustainability options available to you.

You have the opportunity to follow a natural progression to build a solid sustainability foundation for your business. There are two benefits in particular that you will realize by doing this. First, you’ll can start wherever you are, whether you’re just getting started in greening your business or you’ve already evaluated your environmental impacts. Second, each step naturally builds on the previous one, so the work that you do at one stage helps you with the next.

These are the steps that you can follow:

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Tired of Big Corporations? Check out B Corporations Instead

When we look at some of the practices of large corporations – whether it’s an unwillingness to offer health benefits to employees or whether it’s environmental destruction – it’s easy to blame business in general. However, there’s a new type of corporation that seeks to change this. [Read more…]

Sustainability for One Small Business

When I started Cultivating Capital, I wanted to create a company that would not just help others to become more sustainable, but would also meet high standards for sustainability. I just didn’t feel that I could honestly say that I wanted to create a triple bottom line, sustainable business if I created a traditional LLC, banked at Bank of America, printed my business cards at Vistaprint, and used office space in an inefficient building.

In this post, I’ll share some of the steps I took to align my own small business with my values.

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